Publication Protection Terms

1. Coverage purchase and term

Protection applies only where it is offered, selected, and paid for at checkout and appears on the order snapshot. The designed charge is 12% of the eligible placement price unless another amount is displayed. Coverage runs for 12 months from the verified publication date, not from checkout, unless the snapshot states otherwise.

2. What is covered

Coverage addresses a qualifying publication failure: the contracted article is unavailable on the verified publisher domain, or a contracted link is absent or materially altered, for the consecutive checks and cure process required by the claim workflow. Temporary crawler errors or a single failed check do not establish removal.

The publisher receives a reasonable opportunity to restore the placement. NetPartner may use crawler history, stored snapshots, HTTP responses, rendered content, redirect chains, manual review, and party evidence.

3. Exclusions

Protection does not cover deindexing alone; ranking, traffic, metric, or algorithm changes; normal site redesign that preserves the contracted placement; advertiser-requested changes or removal; an unsafe or broken destination; unlawful, infringing, deceptive, sanctioned, or policy-violating content; force majeure; domain or business failure outside reasonable publisher control; or a failure caused by the advertiser.

It also does not cover a disclosure or link-attribute change required by law or platform policy where the placement otherwise remains live, or any event first reported after the coverage term where NetPartner has no earlier monitoring evidence.

4. Claim process

Open the alert or order and submit a claim promptly. Keep the destination working and provide requested evidence. The publisher may restore or correct the placement during the cure period. NetPartner may deny claims affected by fraud, collusion, duplicate recovery, evidence tampering, or failure to cooperate.

5. Remedy

For an approved claim that is not cured, the remedy is restricted replacement credit up to the eligible protected placement value shown in the decision. Credit can be used toward a replacement on an available site with reasonably similar relevant metrics, subject to availability, expiry, and checkout rules. It is not withdrawable, transferable, or redeemable for cash.

Similarity is assessed using available category, language, authority, traffic, topical, archive, product, and price information; it does not promise an identical site or result. Protection credit is the exclusive contractual remedy under this add-on, without limiting rights that cannot lawfully be excluded.

6. Monitoring limitations

Monitoring is observational. Crawl frequency can vary, bots can be blocked or shown different content, and search-index observations can be delayed or incomplete. NetPartner may vary user agents, rendering, network paths, and manual checks to improve reliability, but cannot guarantee detection of every change or cloaking technique.