Advertiser Terms

1. Buying placements

Review the website, product, price, niche surcharge, disclosure, link attribute, publication duration, turnaround, content limits, examples, and publisher restrictions before checkout. Your confirmed order snapshot is the source of truth. Marketplace metrics and categories are comparison aids, not warranties.

A multi-site checkout creates separate publisher obligations for each line item. A delay, rejection, or dispute on one line does not automatically cancel unrelated lines.

2. Content and instructions

You must own or have all necessary rights to submitted text, images, trademarks, destinations, claims, and instructions. Content must be accurate, lawful, safe, technically usable, and consistent with the selected site's rules. You remain responsible for disclosures and substantiation of advertising claims even if a publisher edits or formats the submission.

Do not submit malware, hidden redirects, tracking that violates privacy law, impersonation, counterfeit products, deceptive claims, prohibited regulated products, or material that infringes another person's rights. Image optimization does not transfer ownership or validate rights.

3. Editorial decisions and revisions

A publisher may request reasonable edits or reject content that violates its stated rules, law, or legitimate editorial standards. You must respond within the displayed workflow deadline. Material scope changes, extra links, new destinations, or a different special niche may require a price adjustment or new order.

4. Opportunities and inventory auctions

An advertiser opportunity is an invitation for eligible publishers to bid and is not an order until you select a bid and funds are successfully committed. Inventory-auction bids are binding up to your entered bid or proxy maximum, subject to the published increment and end time. NetPartner may extend, cancel, or correct an auction affected by an outage, manipulation, obvious error, or invalid inventory.

If reserve is not met, any below-reserve arrangement requires the approvals shown in the workflow. Bidder identities may be masked from other users, but NetPartner retains auditable records. Collusive bidding, bid shielding, shill bidding, or using multiple accounts to distort price is prohibited.

5. Funding and authorization

You authorize NetPartner and its processors to collect the displayed amount, allocate funds to order escrow or holds, and apply fees and credits shown at checkout. You must use a payment method you are authorized to use. Do not initiate a chargeback to bypass the marketplace dispute process for a transaction you recognize.

6. Acceptance, problems and reviews

Inspect delivered work promptly. Report a mismatch, missing link, removal, or other problem through the order workflow with specific evidence. Silence, acceptance, or expiry of the inspection period may allow funds to be released, without removing rights that cannot lawfully be waived.

Reviews must be factual, proportionate, and based on the relevant transaction. Threatening a negative review to obtain terms not included in the order is prohibited.

7. No performance promise

A placement is a publishing service, not a promise of ranking, traffic, leads, revenue, domain authority, search indexing, or continued third-party metrics. Search engines and analytics providers independently control their systems.